Electronic Commerce: A Manager's Guide
100,00 TL
How do you manage electronic commerce? What is the technology behind electronic commerce? Electronic Commerce: A Manager's Guide is theDevamını oku
Tek kitap kargo ücreti: 129.00 TL (KDV dahil)
2 ve daha fazla kitap: 139,00 TL (KDV dahil)
Satıcı aracılığıyla gönderilir
Güvenli işlem
Ürün Özellikleri
Açıklama
How do you manage electronic commerce? What is the technology behind electronic commerce? Electronic Commerce: A Manager's Guide is the ideal starting point for business managers and professionals involved with electronic commerce, as well as professionals/users who want to keep abreast of the latest trends and issues in management practices affected by electronic commerce technology. Authors Ravi Kalakota and Andrew Whinston take a down-to-earth approach to a very important business subject, with insightful examples to show how ideas have been put into practice. Highlights *Provides a clear overview of what electronic commerce is all about. *Specifies the business uses and technology directions of the World Wide Web *Clarifies management issues facing Internet Service Providers. *Explains firewalls, transaction security, and electronic payment methods. *Describes electronic commerce applications and challenges in banking, retailing, and publishing. *Covers electronic commerce applicat
431 sayfa. 15.5x23.5 cm.
Mağaza Yorumları
Benzer Ürünler
