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GRANDIN, GREG
Fordlandia: The rise and fall of Henry Ford's forgotten jungle city. [CİLTLİ].
New York: Metropolitan Books, 2009.
xiv, 417 s., s/b resimli. 24x16 cm.
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The stunning, never before told story of the quixotic attempt to recreate small-town America in the heart of the Amazon

In 1927, Henry Ford, the richest man in the world, bought a tract of land twice the size of Delaware in the Brazilian Amazon. His intention was to grow rubber, but the project rapidly evolved into a more ambitious bid to export America itself, along with its golf courses, ice-cream shops, bandstands, indoor plumbing, and Model Ts rolling down broad streets.

Fordlandia, as the settlement was called, quickly became the site of an epic clash. On one side was the car magnate, lean, austere, the man who reduced industrial production to its simplest motions; on the other, the Amazon, lush, extravagant, the most complex

417 sayfa. 16x24 cm.

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