Heritage and Tourism in The Global Village (Heritage: Care-Preservation-Management) [Küresel Köyde Kültürel Miras ve Turizm (Kültürel Miras: Bakım-Mu
390,00 TL 331,50 TL
A nation's heritage is one of the most potent forces for generating tourism: the Tower of London is the greatest 'visitor attraction' iDevamını oku
Tek kitap kargo ücreti: 129.00 TL (KDV dahil)
2 ve daha fazla kitap: 139,00 TL (KDV dahil)
Liva Esma Sahaf Üsküdar, 2000 TL ve üzeri alımlarda ücretsiz kargo sağlamaktadır.
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A nation's heritage is one of the most potent forces for generating tourism: the Tower of London is the greatest 'visitor attraction' in Britain. But it is pushed into insignificance by comparison with the visitors travelling to Disneyland, Epcot and the other entertainment complexes in the USA; and it will be dwarfed by Euro-Disneyland east of Paris. So how should heritage attractions respond: should they find their own specific audiences and resources? This book, written by a leading hertage specialist, is essential reading for all those concerned both with heritage and leisure managment. International in scope, it examines successfgul examples of heritage management for tourism, and equally some failures. It aims to lay some useful ground rules which should underpin all heritage developments designed to attract tourism on a major scale.
200 sayfa. 16x24 cm.
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