Comeback: The Fall & Rise of the American Automobile Industry
500,00 TL
In Comeback, Pulitzer Prize-winners Paul Ingrassia and Joseph B. White take us to the boardrooms, the executive offices, and the shop fDevamını oku
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2 ve daha fazla kitap: 129,00 TL (KDV dahil)
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In Comeback, Pulitzer Prize-winners Paul Ingrassia and Joseph B. White take us to the boardrooms, the executive offices, and the shop floors of the auto business to reconstruct, in riveting detail, how America's premier industry stumbled, fell, and picked itself up again. The story begins in 1982, when Honda started building cars in Marysville, Ohio, and the entire U.S. car industry seemed to be on the brink of extinction. It ends just over a decade later, with a remarkable turn of the tables, as Japan's car industry falters and America's Big Three emerge as formidable global competitors.
KAPAK İÇİNDE İSİM YAZILI
514 sayfa. 14x21 cm.
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