500,00 TL
YER YER SATIR ALTLARI ÇİZİLİDİR This is an introduction to marketing. Each revision builds upon past innovations, creating a technolDevamını oku
Tek kitap kargo ücreti: 119.00 TL (KDV dahil)
2 ve daha fazla kitap: 129,00 TL (KDV dahil)
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YER YER SATIR ALTLARI ÇİZİLİDİR
This is an introduction to marketing. Each revision builds upon past innovations, creating a technologically advanced, student friendly, instructor supported text. This text devotes two chapters to technology issues. Part two "Managing Technology to Achieve Marketing Success" explores emerging e-commerce concepts and related issues and also includes an entire chapter devoted to the impact of technology and the Internet on relationship marketing. 9th Edition.
740 sayfa. 22x28 cm.
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