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Harvard Business Scholl Press, 2002

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SHONA L. BROWN - KATHLEEN M. EISENHARDT

HARVARD BUSINESS SCHOLL PRESS, 1998

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R. WAGEMAN,D.A. NUNES, J.A. BURRUSS...

HARVARD BUSINESS SCHOLL PRESS, 2008

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Barry Nalebuff & Ian Ayres

Harvard Business Scholl Press, 2003

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Jon R. Katzenbach

Harvard Business Scholl Press, 2000

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Gordon McKıbben

Harvard Business Scholl Press, 1998

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Harvard Business Scholl Press, 2002

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Harvard Business Scholl Press, 2002

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Williams Emmons

Harvard Business Scholl Press, 2000

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Evan I.Schwartz

Harvard Business Scholl Press, 2004

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Philip Kotler&Joanne Scheff

Harvard Business Scholl Press, 1997

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Joseph L. Badaracco

Harvard Business Scholl Press, 2002

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Harvard Business Scholl Press, 2002

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